Video: Sales 101 – Mastering the Fundamentals of Selling

Social Innovation

The video of our Founders Lunch event Sales 101: Mastering the Fundamentals of Selling is now ready to watch by clicking the link down below.

During this event, we take a deep dive into crucial topics such as Ideal Customer Profile (ICP) and persona creation. You’ll also gain valuable insights into the art of creating impactful messaging, compelling content, and effective positioning strategies. Don’t miss this opportunity to sharpen your sales skills and boost your business’s growth.


This event is a part of the Founders Lunch Series’ monthly events that aim to empower and support entrepreneurs. Presented by Innovate Calgary, this dynamic platform connects entrepreneurs, fosters knowledge sharing, and inspires collaboration. Be a part of this transformative experience to expand your network, learn from industry leaders, and confidently navigate your entrepreneurial journey.