Join us to learn how to gather valuable user insights that can shape your product’s success – all while keeping costs low!
Doing early-stage research can often feel like the chicken and the egg problem. How can you get data on your idea without having the product or resources to test the idea with?
In this hands-on workshop, we’ll work through proven and actionable strategies to help you get feedback on a new product or feature without the need for a large customer base or research budget.
Are you struggling to validate your product ideas without breaking the bank? Join us for an interactive workshop that will transform how you approach early-stage product research!
In this practical session, you’ll learn:
- Creative ways to build and test prototypes before investing heavily in development
- Methods to find and engage potential users for feedback – even before you have a product
- Tools and frameworks for conducting effective user interviews and surveys
Perfect for:
- Early-stage founders and entrepreneurs
- Product managers working with limited resources
- Anyone looking to validate their product ideas quickly & efficiently
You’ll walk away with:
- A toolkit of practical, budget-friendly research methods
- Templates and frameworks you can implement immediately
- Strategies to maximize learning while minimizing costs
- Confidence in making data-driven decisions without a large research budget
About the speaker
As the Product Designer for the Creative Studio at the Social Innovation Hub, Matthias will be supporting Product Discovery, Design, and Development initiatives for members within the portfolio, leveraging best practices in user research, experimentation, prototyping, product development, growth frameworks and more to drive businesses forward.
Expertise and background:
- Bachelor of Commerce (Operations Management), Haskayne School of Business, University of Calgary
- Product Manager at Stryber, a leading global Corporate Venture Studio
- Repeat founder and startup consultant
- Mentor at Product Calgary